It’s red again from Starbucks

By in Inspiration on 2006/11/13

The Christmas season already opened in retail stores, so i guess it’s time for the the interactive scene to start giving us some presents. Starbucks is one of the first examples i’ve seen with

It's Red AgainIt’s the traditional e-card evolved, allowing you to select a personalized card with voice (Natural Voices from IBM, maybe ?).
A global campaign reach, with several languages supported, the mood of the site reminds us of the Christmas decorations of Starbucks cofee shops.

(A tip from AdvertisingEtc)

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