A Source Of Inspiration

Here’s a nice one from Portugal: Montepio Fun. Web agency View produced the interactive experience for the bank’s “future” clients, the kids.

Users learn some personal finance basics and the many online contests are a good starting point to build a relationship marketing and brand loyalty program to future generations. Great art direction and special care in bringing visitors back is something we aren’t used in a lot of sites, specially in financial instituition, so congratulations to João Fernandes and team.