What is typography
Boca (aka Marcos Ceravolo), a Brazillian designer living in Vancouver, produced “Typographics”, the ultimate lecture on typography.
Link to h.264 mov (19 Mb)
Together with Ryan Uhrich, they picked a quotation from graphic designer Jeffrey Keedy and illustrated it with some exquisite motion graphics.
Our objective was to use type as the main aestheic and design element
to create awareness about the evolution and main characteristics of
typography. Both the music and voice over used in the piece make
reference to 1950’s TV and Radio advertising.