The following text is a work of fiction, written this early morning for April fool’s.
Any resemblance to reality is pure coincidence. All characters, names, and trademarks are the property of their respective owners.

After several months (years maybe) bashing BDA (that is Big Dumb Agencies in Parker’s lexicon), the author of the popular blog AdScam, has decided to embrace the enemy and start to act as agent of change from the inside.

The deal was achieved the past February 31, according to external sources, and was part of a great effort by the advertising agency to introduce social media into their integrated approach.
George Parker will be involved in building the Social Media division and their place in the Wheel philosophy.

UPDATE: George Parker has just confirmed the deal !!!