Diesel Party
Posted in Video Of The Week, Viral by Armando Alves on September 25, 2008Who said porn can’t be used in advertising? Sure it can. Just watch the SFW (Safe For Work) video that Diesel did for their 30th anniversary party.
Agency: The Viral Factory
Source: AdRants
P.S. So Diesel apparently decided to pull the plug on this one.
But fear not, a new version is below, for your viewing pleasure.
I just don’t get it. Someone decides to seed the video and all of the sudden they’re pulling the rug, on what could be a great viral?
I have it on good authority that this version will not get pulled…
http://www.break.com/usercontent/2008/9/Diesel-SFW-XXX-577249.html
Guiness hired an agency to create a viral for them, and soon after it was released, Diageo (guiness’ mother brand) rejected it, because it didn’t respect the brand values.
but strangely enough (not!), the video can still be found on youtube : http://www.youtube.com/watch?v=9fKSlRJT5dw