Since Cannes doesn’t matter anymore, we’d better start thinking about a new kind of awards, that are somehow different from the usual creative masturbation, more in tune with the future of advertising.
Lisbon Ad School and Torke are announcing the first Guerrilla Advertising Awards, showcasing works in categories as diverse as ambush marketing, urban intervention, PR Stunt, ambient media or viral and interactive. And just to make sure guerrilla is for everyone, there’s an Old Croquette Awards, for senior creatives.
You can submit your work for FREE, as a team or on behalf of your agency, with winners announced the next July, 24th.
Disclaimer: I’ll be one of the online categories jurors