Sony Ericsson does YouTube special

Sony Ericsson does YouTube special

By in Inspiration on 2009/09/03

Wunderbar. That’s probably what folks at Sony Germany are saying with this YouTube based promotion, almost a website inside a video, an evolution of the previous Boone Oakley website.

Using YouTube annotations is not new, but the integrated interactive quiz is worth mentioning for this campaign promoting the new Sony Ericsson W995.


Agency: bplusd interactive

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