Desigual Happy Hunters

By in Inspiration on 2010/10/21

Spanish streetwear brand Desigual launched their new campaign at, based around the concept of digital happiness flashmob.
And instead of jumping on the Facebook-Twitter bandwagon, it’s all about blogs and comments, sharing a happy reply on a participant blog to win your chosen item.

You can get the picture on the how-to video below:

Only residents of Spain, France, Uk, Germany and Netherlands can apply, so no chance of getting my share of happy comments :/

4 thoughts on “Desigual Happy Hunters

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  2. 1

    Wow! I like the digital flashmob concept

  3. 2

    i think happyness must be spred. good job !

  4. 3

    hola happy hunters me encanta vuestra colecion a que es verdad

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