Archive for the General Category

Flexcamp Portugal

2008 is really shaping up with events in Portugal. After finding out that master designer Paula Scher from Pentagram, is scheduled to speak at ESAD the next 4th of May, today the gang from RIApt announced the first portuguese Flexcamp.


Flexcamp

The conference about Adobe Flex and Adobe Air is heading to Portugal (at ISCTE) on the next February 19th, after a full year touring in the US.

Planned speakers:

Register here.

Stone Age Focus Group

Killing good ideas can harm your future.

Stone Fire

Stone Wheel

From the Neanderthal pals at Hamburg.

If you’re portuguese, we’re also having some serious fun at our offices

Bill Gates last day

Video: Bill Gates Last Day CES Clip

If Microsoft is now Ballmer, then we already miss him.

Source: Carlos Andrade, via Prt.Sc

Your new year’s resolution

Here’s something quite appropriate for today: startaresolution.com. Inspire othe s with your new year’s resolution while getting help from the previous person, as a personal coach.


newyear-rez.jpg

A holiday site by Rave Review. May your resolutions come true.

Source: The FWA

Fight for Portugal

I’ve highlighted the Fight For Kisses campaign before, but it really pisses me off that they did a major online media investment and didn’t had the budget to localize the website.

Fight For Kisses - Portugal

Once and for all Portugal IS NOT Spain !!!

In the end, it doesn’t matter how great your creative is, if you don’t care about your users/consumers. Let’s see if the media planner is listening … Oh, and if you’re a Portuguese blogger and also felt annoyed, go ahead and rant about it.

Tiago Monteiro heads to Dakar

But wait, the Portuguese racer just got lost in the desert and really needs you to answer his call.

Tiago Monteiro, Dakar

And if you support him, there’s a chance to win a Seat Altea.

Another mobile campaign by eStara Portugal.

Méribel Winners

Méribel

I’m happy to announce Sporting’s GameBox campaign as the winner of the cyber/viral category at Méribel Ad Festival.

Sporting Gamebox

DraftFCB Portugal also won the Outdoor/Ambient category with the Taxi campaign for Antral.

Táxi -Antral

For the past 6 years the Festival promotes European advertising creativity, closing the creative year with a glimpse on the broad tendencies for the coming year. The “Cristal” main and sole award is judged by a mixed international jury made up of agencies and clients.

What a nice Xmas present :) .

P.S.: Speaking on awards, I “almost” won the best advertising and Internet blog in Portugal. As co-worker Marcos said, maybe i should post more nude pictures next year.

Google Analytics now also in Portuguese

The newest update on Google’s free analytics package has now support for Portuguese. As with English US-UK, we’re also used to this double localization, one for Brazillians and other for Portuguese, so it’s good news for us Europeans to have a dashboard in our mother language.
You can select it from the Language pulldown menu on the Analytics Settings–>My Account page.

While webmasters and data strategists are fine with the English interface, it will be useful to Portuguese clients that aren’t familiar with most of the terminology. For someone who spent 3 hours yesterday explaining the dashboard and main features, i surely welcome this addition.

Google Analytics

Speaking of the other Google Analytics updates, you might want to update your code to the new ga.js javascript include and take advantage of the latest functionalities, like the one that allows the tracking of ecommerce transactions.

Get a Mac Xmas

Via Andre