Archive for the 'Culture' Category

Best. Game. Ever.

Armando Alves @ April 7th, 2008

I dreamed that one day advertising could move people the way ImprovEverywhere does. Another remarkable mission.

Just check one of the parent’s testimonials:

I believe you guys are behind the “Hermosa Beach Little League” taping that took place Saturday, March 10th, 2007. The parents will be talking about this for a long time… the kids even longer. My son was a pitcher on the Lugnuts. We had a long/tough season last year. Saturday made up for everything. I want to sincerely thank you for making Saturday so unbelievable. It was like a birthday, Christmas, and New Years Eve captured in a few amazing hours. Thanks a million for a once in a lifetime opportunity.

OFFF Lisbon 2008

Armando Alves @ November 27th, 2007

Now the circle is complete: http://www.offf.ws/.

OFFF Lisbon 2008

It’s a no-brainer to have their next edition at Lisbon, with so many Portuguese new media designers traveling to Barcelona since OFFF’s 1st edition, an obvious choice after Mexico and New York.

OFFF is the Post-Digital Creation Culture Festival, “exploring software aesthetics and new languages for interactive and visual expression” since 2001.

Past participants in OFFF include legends of graphic design and visual communication like Neville BrodyTomato, Kyle Cooper  or Stefan Sagmeister; acknowledged software artistssuch as Jared Tarbell, Lia, Casey Reas y Ben Fry, or Daniel Brown; innovators of the moving image like We work for Them, Tronic Studio, D-Fuse or Renascent; explorers of advanced interaction like Soda, James Paterson, Amit Pitaru or Craig Swann; and the most important names that have defined the aesthetics of the experimental and creative side of the Web: Joshua Davis, Yugo Nakamura, Hi-Res!, Josh Ulm, or Erik Natzke. The festival has also a special spot for the main names in the Spanish scene (Area3, Vasava, Innothna, Cocoe, Dani Granatta, La Mosca…) and for creators of surprising new kinds of sonic landscapes: Tujiko Noriko, The Vegetable Orchestra, Sutekh, Taylor Deupree, System, Daedelus, Stephan Mathieu, Kenneth Kirschner

A tip to organizers: how about changing the url to http://www.offf.ws/lx
So this year, instead of going to Barcelona, i’m staying home.

Update - PRESS RELEASE (November 26th 2007)
(Courtesy of Rui Vieira , roughly translated by me)

OFFF MOVES TO LISBON

OFFF Lisbon 2008 logo

Because the geography of post-digital art is based on continuous motion.

Because frontiers are just lines on a map.

Because OFFF is not about where. It is about when, what, who and how.

Because OFFF is a dynamic event.

Because the time is right for a change

And change means evolution

Because all of that, OFFF MOVES TO LISBON!

OFFF’08
8, 9, 10 May 2008
LISBON, PORTUGAL

LX FACTORY

See you there !


OFFF is a a groundbreaking festival, exploring the latest trends in the disciplines of digital aesthetics and programming. OFFF features artists that defined new paths and design patterns on new media, an essential celebration in the world of digital creation. A one of the kind event.

Since 2001, OFFF festival took place in Barcelona – Spain, at the Centre da Cultura Contemporania de Barcelona, becoming the globally recognized and trend setting event that it is today. The three day festival features digital artists, web designers, graphic designers, motion graphics designers, researchers, directors, advertising creatives, and top “new music adventurous”.

Past participants include Joshua Davis, Neville Brody, Stefan Sagmeister, Hillman Curtis, Erik Natzke, Takagi Masakatsu, James Victore, Rob Chiu, Kyle Cooper, Paula Scher, We Work For Them, amongst others.

OFFF also took place in New York this year.

It’s the first time that Portugal has such a big event, and surely it will be a turning point in Portuguese digital creativity.

OFFF LISBON 2008 is organized by Inofffensive (Barcelona) in partnership with 50DONE (Lisbon).

LINKS

About OFFF video
http://www.youtube.com/watch?v=J9t5NuRYGK0

OFFF Websites
http://www.offf.ws/
http://www.offf.ws/bcn/
http://www.offf.ws/nyc/

YouTube’s tipping point

Armando Alves @ July 15th, 2007

More than becoming the dominant online video platform, YouTube is redefining popular culture, harnessing the consumer power and giving a non-filtered stream of media to their users.

On a recent post, Khoi Vinh questions how deep is YouTube engraved into popular culture. To further prove his conviction i’ve remembered this great banner by spanish agency minnim for the Banc de Sang i Teixits.

Banc de Sang

More than forcing agencies to search for that amateur video look, YouTube is entering the realms of semiotics, with their unprofessional interface becoming a visual synonym of a media player. How’s that for a 2 year old startup?

Prometeus - The Media revolution

Armando Alves @ June 19th, 2007

Great info-graphics. Bad accent. Inspiring predictions.


http://www.youtube.com/watch?v=xj8ZadKgdC0&v3

Project 337

Armando Alves @ June 8th, 2007

This is the kind of thing that Pedro will dig, as he’s so interested in creative collaboration.

Adam and Dessi Price, inspired by their trip to the 11 Spring Project, turned a downtown building they owned over to the art community in Utah. They started this project only knowing one local artist and every artist that joined after came from word-of-mouth. In the end, over 144 artists participate in the project. Over 7,500 people toured through the building.

Learn more about this project here.

Source: Wooster Collective

CSS Olympic Logo

Armando Alves @ June 7th, 2007

Last April, after the show from CSS at LuxFragil, i gazed at the merchandising at the lobby. Trendy design, i thought. Well, it surely is, since the controversial 2012 Olimpics logo seems to have been designed by Lovefoxxx and company.

CSS and the Olympic Logo

Well, it wasn’t. Instead Wolf Ollins was paid £400,000 to design the new branding that is causing quite a buzz, with online petitions to its withdrawal, with signs that it may be causing epilepsy.

As a souvenir, the video of the show, from the great Brazilian band Cansei de Ser Sexy (Tired of Being Sexy), at Lisbon.

Music and arts at Tate Tracks

Armando Alves @ May 17th, 2007

Fallon UK won last week the One Show Award for Exceptional Innovation in Media & Marketing , with their Tate Modern campaign. The project invited music artists such as Chemical Brothers or The Klaxons to produce of a series of new music tracks inspired by works at the gallery.

Tate Tracks

It’s a bit old news, since the website is online since September, sharing the exclusive tracks, that were first available only to the visitors to listen at the gallery. Check video below for the full case study.

It’s interesting to see that collaborations between popular culture, advertising and brands are becoming more frequent. Whether it’s guerrilla or a new use of media (check also the Newsbreaker action), the future of advertising is increasingly searching for references in popular culture and inviting citizens to be/make the advertising experience.

Morpho Towers

Armando Alves @ April 3rd, 2007

Beautiful.

Source: Cpluv

Using comics to communicate

Armando Alves @ February 27th, 2007

I’m beginning to find some new uses for comics. Besides being an essential tool for storyboarding, they can be used to communicate effectively a complex message or user scenario.

Wally wood

If you’re interested, one of the essential tools to translate your message into comics are Wally Wood’s panels, that you can find at Joel Johnson or Peter Veneables‘ blog.