Ideas on advertising, creativity, online marketing and the web
brought to you by Armando Alves,
an Interactive Ninja from Portugal.
DNTEL, Marié Digby, Swizz, The Blakes and The Raveonettes inspired other like minded directors to create 5 music videos, with color as the main concept. The result is a website with a solid work on the sharing features, linking to goodies such as interviews, making-off and FREE MP3s.
So, for my portuguese friends that were tonight at The Raveonettes concert, here’s the sound of black and white:
Source: Adrants
Robert Hodgin (Flight 404) and Nando Costa (which i met last year at OFFF), joined forces to produce a series of promos for Fox TV Japan.
The unusual thing is that Robert wrote a application in Processing that Nando could use to build his own customizable flocking behavior, based on perlin noise algorithms.
Code can indeed be beautiful.
Source: Motiongrapher
Tomorrow, the nordic epic premieres. And if the website is an appetizer for the movie, then I’m already a fan.
A gothic atmosphere is sucessfuly achieved, with dense photography, a intense soundtrack, and simple but effective transitions between sections (specially the Grendel’s Mother Lair at the Special Features area). The whole interactive experience has several cinematic effects, a lot like the movie’s recently released video game.
The online strategy features the regular movie website gimmicks such as wallpapers, ringtones, and e-cards, and surprise, surprise, had also a Second Life presence. Screenwriter Neil Gaiman appeared last week (slurl) in the virtual world to talk about the new film and offering a free Beowulf avatar.
Other interesting additions include UGC, with a branded Machiminima video trailer contest, and a series of podcasts to download.
If you still haven’t, watch the latest trailer above, unfortunately without hot Angeline Jolie CG footage.
Scifi.com takes us down the yellow brick road on a hotsite to promote their series “Tin Man” that premieres December 2.
Produced by B-Reel/Fallon, the interactive experience has beautifully crafted sound design and art direction, with each painting supported by detailed animations. Feels like we’re falling down on a dreamy rabbit hole but enjoying every second of it.
And unlike the Sony Play-Dooh controversy, they rightfully credited their inspiration on the collaborative art project Zoomquilt (below).
Source: Motionographer
Boca (aka Marcos Ceravolo), a Brazillian designer living in Vancouver, produced “Typographics”, the ultimate lecture on typography.
Link to h.264 mov (19 Mb)
Together with Ryan Uhrich, they picked a quotation from graphic designer Jeffrey Keedy and illustrated it with some exquisite motion graphics.
Our objective was to use type as the main aestheic and design element
to create awareness about the evolution and main characteristics of
typography. Both the music and voice over used in the piece make
reference to 1950’s TV and Radio advertising.
Source: cpluv
Pixelbirds is the collective from old friend/co-worker Silvana Catazine and Alex Zitzmann, from Barcelona. I follow closely their installations and audiovisual experiences, so it’s nice to know they have been in Fabbrica 07.
Link to MySpace video: City Mix - Cube Pusher
Their latest work is an exploration of the cube as a pixel metaphor, with a video projection over live performers. A blend between VJeing and performance art, it’s a great showcase of their wide range of abilities. With several works in electronic media they also have some fine motion graphics and graphic design. When i met Silvana, she did mostly graphic design, so it’s rewarding to see her with such innovative projects. Bona sort, Silvana !
P.S: You definitely deserve to be at Ars Electronica !
Some quality motion found this week:
Suffice is to say that when motion design has superb music, you gotta love it.
This clip for Fox TV Action Sports Awards, was created by Shilo and the soundtrack is from one of my favorite bands,Yeah Yeah Yeahs and it’s single “Y-Control”.
Source: MotionGrapher
Link to Forget the film, watch the titles
As my friend Claudio just said,
“sometimes a title sequence is able to capture the essence of whole film, and is in itself a short movie”.
This great resource features the work of great animators and motion designers. Maybe if the big studios weren’t so righteous about their copyrights we could watch the works of historics such as Kyle Cooper or Saul Bass.
Source: Motiongrapher
