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	<title>A Source Of Inspiration &#187; ar</title>
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	<link>http://www.asourceofinspiration.com</link>
	<description>Fresh ideas for interactive creativity</description>
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		<title>The Zerkin Glove &#8211; Intuitive Interaction with Augmented Reality</title>
		<link>http://www.asourceofinspiration.com/2009/09/10/the-zerkin-glove-intuitive-interaction-with-augmented-reality/</link>
		<comments>http://www.asourceofinspiration.com/2009/09/10/the-zerkin-glove-intuitive-interaction-with-augmented-reality/#comments</comments>
		<pubDate>Thu, 10 Sep 2009 17:34:57 +0000</pubDate>
		<dc:creator>Armando Alves</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[ar]]></category>
		<category><![CDATA[interaction]]></category>

		<guid isPermaLink="false">http://www.asourceofinspiration.com/?p=2692</guid>
		<description><![CDATA[Noah Zerkin gives AR a touch of awesomeness, with his Zerking Glove. The low-cost data glove (under $300) allows 3D interaction with virtual objects in augmented reality (AR) environments, with accurate 1-to-1 tracking of ones entire arm from shoulder to knuckles without external reference infrastructure . Despite all my pet peeves with all the hype [...]]]></description>
			<content:encoded><![CDATA[<p>Noah Zerkin gives <abbr title="Augmented Reality">AR</abbr> a touch of awesomeness, with his <a href="http://zerkinglove.com">Zerking Glove</a>.</p>
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<p>The low-cost data glove (under $300) allows 3D interaction with virtual objects in augmented reality (AR) environments, with accurate 1-to-1 tracking of ones entire arm from shoulder to knuckles without external reference infrastructure .</p>
<p><a href="http://zerkinglove.com/2009/09/02/hello-world/"><img src="http://www.asourceofinspiration.com/wp-content/uploads/2009/09/onexone.jpg" alt="onexone" title="onexone" width="180" height="180" class="alignnone size-full wp-image-2693" /></a></p>
<p>Despite all my pet peeves with all the hype surrounding AR, i&#8217;ve been lately more thoughtful of the subject and there&#8217;s a few interesting projects being hacked, like this one from <a href="http://twitter.com/noazark">@noazark</a>, who&#8217;s looking for investors.</p>
]]></content:encoded>
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		<item>
		<title>Augmented Marketing: 10 ideas beyond reality</title>
		<link>http://www.asourceofinspiration.com/2009/04/30/augmented-marketing-10-ideas-beyond-reality/</link>
		<comments>http://www.asourceofinspiration.com/2009/04/30/augmented-marketing-10-ideas-beyond-reality/#comments</comments>
		<pubDate>Thu, 30 Apr 2009 15:56:43 +0000</pubDate>
		<dc:creator>Armando Alves</dc:creator>
				<category><![CDATA[Internet]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[ar]]></category>
		<category><![CDATA[augmented reality]]></category>
		<category><![CDATA[flartoolkit]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[papervision]]></category>
		<category><![CDATA[qrcodes]]></category>

		<guid isPermaLink="false">http://www.asourceofinspiration.com/?p=2294</guid>
		<description><![CDATA[2009 has been abuzz with Augmented Reality, and what was once novelty is now on the verge of becoming a fad, a &#8220;Me Too&#8221; marketing strategy. As i still think there&#8217;s a lot of bright people researching new ways of interaction, here&#8217;s a short selection of videos collected in the last few months, featuring the [...]]]></description>
			<content:encoded><![CDATA[<p>2009 has been abuzz with Augmented Reality, and what was once novelty is now on the verge of becoming a fad, a &#8220;<a href="http://vimeo.com/4330719?pg=embed&#038;sec=">Me Too</a>&#8221; marketing strategy. As i still think there&#8217;s a lot of bright people researching new ways of interaction, here&#8217;s a short selection of videos collected in the last few months, featuring the best augmented reality examples used for marketing purposes.</p>
<ol>
<li>
<h3>Mini.de</h3>
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One of the first AR examples used in advertising, by <a href="http://www.mini.de/de/de/webcam/index.jsp">Mini</a>.
</li>
<li>
<h3><a href="http://ge.ecomagination.com/smartgrid/">GE Smartgrid</a></h3>
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Papervision meets FLARToolKit for a digital hologram of GE&#8217;s Smart Grid technology. Developed by <a href="http://www.northkingdom.com/">North Kingdom</a>.
</li>
<li>
<h3>Wear Your World</h3>
<p><object id="flashObj" width="404" height="436" classid="clsid:D27CDB6E-AE6D-11cf-96B8-444553540000" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=9,0,47,0"><param name="movie" value="http://c.brightcove.com/services/viewer/federated_f9/1813626064?isVid=1&#038;publisherID=1564549380" /><param name="bgcolor" value="#FFFFFF" /><param name="flashVars" value="videoId=10288173001&#038;playerID=1813626064&#038;domain=embed&#038;" /><param name="base" value="http://admin.brightcove.com" /><param name="seamlesstabbing" value="false" /><param name="allowFullScreen" value="true" /><param name="swLiveConnect" value="true" /><param name="allowScriptAccess" value="always" /><embed src="http://c.brightcove.com/services/viewer/federated_f9/1813626064?isVid=1&#038;publisherID=1564549380" bgcolor="#FFFFFF" flashVars="videoId=10288173001&#038;playerID=1813626064&#038;domain=embed&#038;" base="http://admin.brightcove.com" name="flashObj" width="404" height="436" seamlesstabbing="false" type="application/x-shockwave-flash" allowFullScreen="true" swLiveConnect="true" allowScriptAccess="always" pluginspage="http://www.macromedia.com/shockwave/download/index.cgi?P1_Prod_Version=ShockwaveFlash"></embed></object><br />
The Fluid Interfaces group from MIT showcased their work on a recent TED Talk, with <a href="http://www.ted.com/index.php/talks/pattie_maes_demos_the_sixth_sense.html">Pattie Maes demoing the sixth sense</a>, a step towards the ubiquitous computing vision of Mark Weiser.
</li>
<li>
<h3>Topps 3-D Live cards</h3>
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One of the quickest ways for AR reaching a mainstream audience is definitely sports. With <a href="http://www.toppstown.com/UserSite/TotalImmersion/Help.aspx">Topps 3-D Live cards</a> by <a href="http://www.t-immersion.com/">T-Immersion</a>, you can bring life to players, with the help of a webcam.
</li>
<li>
<h3>Wikitude AR</h3>
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The iPhone might get all the buzz, but one of the promising AR integrations is on Google&#8217;s Android, with <a href="http://www.mobilizy.com/wikitude.php">Wikitude</a>, a mobile travel guide based on location-based Wikipedia and Qype content.
</li>
<li>
<h3>Augmented Reality Geocaching</h3>
<p><img src="http://www.asourceofinspiration.com/wp-content/uploads/2009/04/arcache.png" alt="arcache" title="arcache" width="480" height="640" class="alignnone size-full wp-image-2298" /><br />
Ok, <a href="http://www.trimagination.info/2009/04/21/augmented-reality-cache-ar-cache/">this is really just a concept</a>, but as an <a href="http://www.asourceofinspiration.com/2007/10/09/geocaching-gps-fun-hunting/">occasional GeoCacher</a>, i really loved this idea. Oh the possibilities for augmented ARGs (see also <a href="http://studierstube.icg.tu-graz.ac.at/handheld_ar/maptracking.php">Map Tracking</a> and <a href="http://studierstube.icg.tu-graz.ac.at/handheld_ar/marq.php">MARQ</a>).
</li>
<li>
<h3>Dynamic Wine Labels</h3>
<p><object width="400" height="300"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=2455512&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=2455512&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=1&amp;show_portrait=0&amp;color=&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"></embed></object><br /><a href="http://vimeo.com/2455512">Dynamic Wine Labels</a>. An <a href="http://www.adegga.com/">Adegga.com</a> innovation, a company co-founded by <a href="http://blog.delaranja.com/twinelis-wine-food-nice-people-having-fun/">Twinelis buddy Andre Ribeirinho</a>. Wine information on the go, using QR codes with <a href="http://www.avin.cc/">AVIN</a> (think ISBN for wines).
</li>
<li>
<h3>Augmented Reality Tamagotchi Maid </h3>
<p><object width="425" height="344"><param name="movie" value="http://www.youtube.com/v/MshaAU6xwJQ&#038;hl=en&#038;fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/MshaAU6xwJQ&#038;hl=en&#038;fs=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="344"></embed></object><br />
A virtual toy, with their 64 page instructional manual, with all the Japanese idiosyncrasy, developed by <a href="http://www.geishatokyo.com/jp/ar-figure/">Geisha Tokyo Entertainment</a>.
</li>
<li>
<h3>Sekai Camera</h3>
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Mainly a mobile technology, but with a promising marketing future, the <a href="http://sekaicamera.com/">Sekai Camera</a> is a system for using online data to navigate the real-world, featured on the latest <a href="http://www.techcrunch50.com">Techcrunch 50</a><a href="http://www.techcrunch50.com/">TechCrunch 50</a>.</li>
<li>
<h3>Augmented Magic</h3>
<p><object width="400" height="300"><param name="allowfullscreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="movie" value="http://vimeo.com/moogaloop.swf?clip_id=4336830&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=ffffff&amp;fullscreen=1" /><embed src="http://vimeo.com/moogaloop.swf?clip_id=4336830&amp;server=vimeo.com&amp;show_title=1&amp;show_byline=0&amp;show_portrait=0&amp;color=ffffff&amp;fullscreen=1" type="application/x-shockwave-flash" allowfullscreen="true" allowscriptaccess="always" width="400" height="300"></embed></object><br /><a href="http://vimeo.com/4336830">Augmented Reality Magic 1.0</a> from <a href="http://vimeo.com/magician">Marco Tempest</a> on <a href="http://vimeo.com">Vimeo</a>.<br />
You didn&#8217;t think I&#8217;d forgot the <a href="http://vimeo.com/4336830">coolest video of them all</a>, where Zach Lieberman and Theo Watson mix technology with magic, didn&#8217;t you?
</li>
</ol>
<p>While this kid of experiences has all the eye-candy, the real trend that interests me is &#8220;The Internet Of Things&#8221;, with technologies like <a href="http://www.arduino.cc/">Arduino</a> or companies like <a href="http://www.tikitag.com/">TikiTag</a> and <a href="http://www.violet.net/">Violet</a>. </p>
<p>For related information, check out this great resources:</p>
<ul>
<li>
<a href="http://johnnyholland.org">Johnny Holland</a>, about the interaction between people and products, systems or processes.</li>
<li><a href="http://www.vimeo.com/channels/newwaysofinteraction/">New Ways Of Interaction</a>, a Vimeo video channel.</li>
<li><a href="http://www.digitalexperience.dk/">DigitalExperience.dk</a>, where Jonas Petersen writes about innovative uses of new technology in an experience-oriented context.</li>
<li><a href="http://artimes.rouli.net">Augmented Times</a>, true believers of AR as vision of the future</li>
<li>One of the main AR development companies, <a href="http://www.metaio.com/demo/demo/">Metaio</a>, </li>
<li>More <a href="http://www.t-immersion.com/en,video-gallery,36.html">great demos by Total Immersion</a></li>
<li><a href="http://www.curiousraven.com/">Curious Raven</a>, Neogence&#8217;s CEO blog, a company working on Augmented Reality Gaming</li>
<li>And you can start building most of this stuff with Flash using <a href="http://blog.papervision3d.org/">Papervision</a> and <a href="http://www.libspark.org/wiki/saqoosha/FLARToolKit/en">FlarToolkit</a></li>
</ul>
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