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	<title>A Source Of Inspiration &#187; strategy</title>
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	<description>Fresh ideas for interactive creativity</description>
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		<title>How LEGO caught the cluetrain</title>
		<link>http://www.asourceofinspiration.com/2008/04/02/how-lego-caught-the-cluetrain/</link>
		<comments>http://www.asourceofinspiration.com/2008/04/02/how-lego-caught-the-cluetrain/#comments</comments>
		<pubDate>Wed, 02 Apr 2008 23:42:02 +0000</pubDate>
		<dc:creator>Armando Alves</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Society]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[cluetrain]]></category>
		<category><![CDATA[Internet]]></category>
		<category><![CDATA[lego]]></category>
		<category><![CDATA[strategy]]></category>

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		<description><![CDATA[The Cluetrain Manifesto is turning 9. If you need a concrete example of how it can change companies, then watch and learn. From the same show, Doc Searls speaks about the origin of Cluetrain.]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://cluetrain.com/">Cluetrain Manifesto</a> is turning 9. If you need a concrete example of how it can change companies, then <a href="http://blip.tv/file/697965">watch</a> and learn.</p>
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<p>From the same show, <a href="http://blip.tv/file/695771">Doc Searls speaks about the origin of Cluetrain</a>.</p>
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