Even with Vimeo launching their new categories feature, we still can’t say TV goodbye. A lot of great content still lives on TV, and when i thought this medium couldn’t think out of the box, Great Works Spain pulled a new trick: The first music video ever shown on teletext.

The video is being shown the next 2 weeks on Channel 4 (Spanish national TV), on Teletext page 899, promoting Pedro Marín’s new single “El día después“ with a stylish glam rock look. Enjoy the music video below:

Just in case you haven’t stumbled upon it yet, here’s the masterfully produced interactive narrative for Philips new TV set, by Stink Digital and Adam Berg.

You really get what the big screen can be. On TV.

Source: Motionographer.

Having read Flow recently and watching Stuart Brown at TED, it’s no wonder my recent focus on interactive experiences that involve play, and how digital communication uses gaming metaphors. And even if my PC/videogame marathons are now long gone, i try to stay alert for new stuff that uses the web as gaming platform, stumbling upon great stuff like iProphesy.net.

The web based MMO playing game, created by The Secret Location and the playful folks at Phantom Compass, is based on Vision’s TV documentary “Iprophesy” , extending the show to the web, with players creating customizable 3D characters, that can talk with other players, and travel between 13 different environments, each reflecting an episode from the TV show on Vision TV.

It’s the next evolution of online forums, with posts available as external RSS feeds, with collaboration and chat amongst players. By exploring the multiple worlds and answering challenges, each player earns point with winners awarded on the TV show. With TV feeling the pressure from online media, it goes with the saying: “If you can’t beat them, join them”.

It’s nonetheless remarkable how long have we progressed these past few years, with the rise of broadband and better browsers allowing experiences that were once reserved to desktop or console games.

The video of the week goes to a recent TED talk by Peter Hirshberg, discussing “how the computer ambushed television”.

Peter Hirshberg is now on the advisory board of Technorati and authors a weblog on disruptive culture and technology, having worked for Apple, Microsoft, AOL and NBC. His talk is a a great overview on the evolution of media and the new role of the web.

Some appetizer quotes:

(…) the tech world is best understood not as a business cycle, but as a messianic movement. We promise something great, we evangelize it, we’re going to change the world, it doesn’t work out too well and so we actually go back to the wall and start all over again, as the people in New York and LA look on in absolute morbid astonishment, but it’s this irrational view of the world that drive us on

(..) when we emerged from this into what we called Web 2.0, things actually are quite different
and i think it’s the reason that TV is so challenged. If Internet 1 was about pages, now is about people. It’s a customer, it’s an audience, it’s a person who’s participating, it’s the formidable thing that is changing entertainment now.